Chapter Two SEO
Statistics indicate that businesses that utilize the power of search engines, stand to grow significantly faster than their competitors. In fact, experts have demonstrated that the number one service provider within any given niche, is utilizing search engine optimization 90% of the time. This includes companies like Walmart, Amazon and even Apple. What this means is that if you aren't using SEO, you are literally standing by, while your competitor is gaining customers effortlessly.
Search engine optimization can be best described as the process of altering onsite and offsite factors to increase a website’s rank for a given search term. In other words, by utilizing an SEO expert, you can push your website to the number 1 position in the search results if someone makes an online search that's related to your business and area.
Research shows that 89% of searchers never check the second page of a search result and a vast majority of these searchers will only go to the first three websites that are listed. Many business owners make the mistake of settling for a website that's on the second or third page, not knowing that they can literally get 90% more organic traffic by getting on the first page, and more specifically in the top 3 results. SEO can help you to capture leads and sales 24/7.
At our company, we have a team of SEO experts who work cohesively to deploy proven strategies that help to increase conversion rates and drive high quality traffic. We are well aware of the fact that Google uses 200 different factors to determine a website's ranking and we can provide both on-page and off-page SEO services.
Before we begin the process of developing an SEO strategy for your business, our team will conduct an SEO benchmark to get an accurate idea of where your site stands in terms to its strengths and weaknesses. We then use this benchmark report to craft an effective SEO approach that's ideal for your business.
After our SEO Bakersfield team gets a better understanding of where your website stands, we can then move forward to developing and implementing a tailored plan for improvement.